Cheap Webinars Can Be Expensive—Especially When Reputation is at Stake

October 4, 2016
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There is a good chance you’ve hosted a do-it-yourself webinar, attended one, or both. But, what happens when something goes wrong?

Your first do-it-yourself (DIY) webinar might have gone off without a hitch, but what about the next one? What do you do if your webinar audio is failing? What happens if your audience has issues logging in? Is your staff equipped to answer technically support questions or will they struggle to resolve the situation?

Unfortunately, this is what many organizations are finding themselves dealing with when hosting DIY webinars. They may work well for small meetings, but when giving a presentation to a large group of important people, you want to uphold your positive reputation.

Here are some benefits of working with a partner who can provide fully-managed virtual event services:


With a fully-managed webinar, a dedicated event producer will work with you from the planning stages to the completion of the event. Event producers help with everything from registration and email reminders to presenter training and ensuring your webinar is set up correctly.

Day-of webinar support comes in the form of a professional moderator and live technical support to manage the event. Should any of your attendees have issues accessing the webinar, or with any features or functionality, having a live customer support team to field questions and phone calls will take the burden off of your staff and lead to a smoother event.


Yes, many DIY webinar platforms are simple enough to use and you’ll be able to customize your webinar room. However, with fully-managed virtual events held on a highly-customizable platform, you can take your webinars to the next level.

Using a learning management system (LMS) built for hosting virtual events and webinars, you will be able to do so much more, including:

  • Adding your speaker photos and company branding
  • Setting up different pods for Q&A and breakout rooms
  • Providing downloadable hand-outs
  • Using video playback during the event
  • Creating sponsorship opportunities

Your event provider will also have back-ups and redundancy plans to mitigate the risk of catastrophic technical failure—one less thing to worry about!

Value-Enhanced Services

Does your presentation need design help? Does your speaker need a bit of coaching? Are you struggling to get registrants? Add learning strategy and development services, to your event planning checklist.

Post-event services are also valuable to make sure your organization is getting the most out of the event. You can redirect attendees to your integrated LMS to take a post-event survey, test, or to pick up a certificate of attendance. Transcription, translation, closed captioning and additional editing services ensure you have a webinar that you can use over and over again.

So, take the guesswork out of webinars and reduce the risk of technical slip-ups with a fully-managed virtual event. Find out what's possible here.

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