In our May 2021 installment of Ask the Association Veteran Anything, our VP of Client Experience, Amanda Davis, chats about engagement in virtual learning, creating micro-learning, what we’re seeing with hybrid conferences, and content management systems. We’ve provided a brief highlight below, but you can access the full recording at any time here.
How can I increase engagement among attendees in virtual learning?
- Engage your attendees right out of the gate
- Arm your subject matter experts with the tools that will help them succeed with the education but will also help your organization succeed as well
- Breakout rooms: make sure there are action items so any apprehension of engaging fades away
- Ask questions: whether content related, fun, or peer-to-peer, get your audience chatting!
- Social engagements: from cooking classes to wine tasting to yoga – you can still have fun virtually!
- Make a list of what sponsors/exhibitors are getting at your in-person event and ensure you can provide them similar engagement virtually
How can I create micro and/or nano learning?
- Start small and test the market
- Take your bestselling content, review the learning objectives, and work with subject matter experts to see if there is bite-sized content living within the larger content
- Review the content you have; then determine what is relevant and “sticky” that can then be cut down to shorter snippets
What are you seeing regarding hybrid meetings and conferences?
- We do see singular virtual events OR full virtual conferences going away
- There is a mix of people who can’t wait to get back to in-person but plenty who don’t want to – find out what your audience wants
- Communicate early and work with your partners and learners on the right solution
- Be open to suggestions from your partners for greater success
Ready to dive in and watch the on-demand presentation? Click here.